The Department of Foreign Languages, as part of the IETT institute, with the vision of setting contemporary standards in professional foreign language teaching, held the first demonstration class of Business English with the theme: The Power of Brand.

The open lecture, in addition to the physical participants, was also broadcast Live on the social network Facebook and the Zoom platform, marking a considerable number of views.

The explanation began with a brief overview of the importance of knowing Business English given that it is often included in the use of general English.

The coordinator of the department, at the same time the English teacher, Mrs. Ina Pashollari, took care to make this session as diverse as possible, including: addressing key business terms, translating and interpreting them correctly, distinguishing between brand and logo, exercises to develop speaking skills, individually and in groups, TED talk by Simon Sinek, concluding with a small group project.